Guides
Field guides
Top GEO Agency covers generative engine optimization: how ChatGPT, Gemini, Perplexity and Google's AI features choose the sources they quote, and what a brand can change on its own site to become one of them.
Google retired FAQ rich results. What to do with your FAQ pages
Google stopped showing FAQ rich results on 7 May 2026. What changed, what didn’t, and what to do with the FAQ sections written for the feature.
What GEO agencies in Southeast Asia charge, from their own price pages
Seven of 14 GEO agencies in Southeast Asia publish a price. What each one charges, the minimum terms, and what to ask the agencies that don’t publish one.
The questions buyers ask an assistant are not the queries they type
People type fragments into a search box. They ask an assistant whole questions, with context, and they follow up. Write for the follow-up.
Structured data is doing quiet work in AI answers
Schema is how a page states, in a form a machine does not have to guess at, what it is and what it claims. The markup has to match the page.
How to tell whether an AI answer cited you
Attribution is harder than ten blue links, but it is not a black box. The signals exist, and they are worth watching on a schedule.
What generative engine optimization actually changes about your content
GEO is not a channel bolted onto search. It changes what ranking means, and what a page has to do to be quoted in an answer.
